Product Management & Strategy Executive
Tara is a pioneering strategist and transformative technology leader in digital product management and innovation. She has 14 years of progressive experience for diversified Fortune 500 enterprises. Tara synergizes her technical and business expertise to optimize new and emerging technologies with cutting-edge methodologies.
Tara is adept at spearheading new product development initiatives that align with strategic visions and ensure bottom-line success while simultaneously slashing costs, increasing consumer loyalty, and mitigating risks. She aims to expand upon profitability and devise innovative technology solutions with paradigm-shifting IT models. Tara also demonstrates interpersonal effectiveness and the valuable ability to translate arcane technological concepts into tangible language and understandable product specifications.
Tara is an active member of Women in Technology (WIT) and has served multiple years as a volunteer for WIT’s Girls Get IT program as well as a mentor for the Emma Bowen Internship Program, Girls Who Code and Girls Inc. In her spare time she enjoys photography, painting, watching action movies and spending time with her family.
AREAS OF EXPERTISE
Lean Product Management
Enterprise Performance & Analytics
Personalization & Content Discovery
UX Design Methodology
New Product Introduction
Strategic Partnership Development
Artificial Intelligence/Machine Learning
Subscription Video On Demand
Streaming Video (VoD & Live)
10-Foot TV User Design Experience
Emerging Trends Assessment
SENIOR DIRECTOR, PRODUCT MANAGEMENT
2021 - PRESENT
Global Company focused on building the most engaged community of athletes in the world.
SENIOR DIRECTOR, PRODUCT MANAGEMENT & PERFORMANCE
2011 - 2021
WARNERMEDIA (formerly Turner Broadcasting System)Global entertainment, news, animation, media, and multi-platform broadcasting company. Part of AT&T.
SENIOR TECHNICAL MANAGER
2007 - 2011
TURNER BROADCASTING SYSTEM
Global entertainment, news, animation, media, and multiplatform broadcasting company. Part of Time Warner.
DIRECTOR OF PRODUCT DELIVERY & QUALITY ASSURANCE
2004 - 2007
PROCURI (now ARIBA), Atlanta, GA
On demand solutions supplier for a wide range of global companies in diverse industries.
Supply Change Management
Identity & Access Management Solutions
CONSUMER & DTC
NBA League Pass
FilmStruck (SVOD Service)
NCAA MML TV Everywhere
TNT Falling Skies Second Screen App
Team Coco Second Screen App
Cartoon Fusion Fall
CN Saying App
truTV Impractical Jokers
Sports Illustrated (Web)
TV Everywhere (OnDemand) Experience
Video Management Solution
State-Based Playback Solution
Mobile to TV Casting Experience
Personalization & Recommendation Engine
Content Delivery Networks
MARCH MADNESS LIVE APP
Emmy for NCAA March Madness Live
Cynopsis Digital Model D Awards For The Best TV Everywhere App
TEAM COCO SYNC APP
Emmy For Outstanding Creative Achievement In Interactive Media
BIG BANG THEORY SECOND SCREEN APP
Summit Creative Award Silver Award
PromaxBDA Global Excellence Gold Awards
FALLING SKIES SECOND SCREEN APP
Summit Emerging Media Visionary Award
MASTER OF SCIENCE IN HUMAN-COMPUTER INTERACTION
DePaul University – Chicago, Illinois
BACHELOR OF SCIENCE IN INFORMATION TECHNOLOGY
University of Massachusetts – Lowell, Massachusetts
BACHELOR OF ARTS IN PSYCHOLOGY
Johnson C. Smith University – Charlotte, North Carolina
CERTIFIED SCRUM PRODUCT OWNER
Brain Trust Consulting Group, Atlanta, GA
MULTIMEDIA APPLICATION CERTIFICATION
University of Massachusetts - Lowell
PROJECT MANAGEMENT FOR IT / IS PROFESSIONALS CERTIFICATION
"I've had the pleasure of working with Tara in her role as a product management executive at Turner. She is an out of the box thinker with strong technical acumen. Tara introduced technical product management processes and facilitated collaborative prioritization with cross-functional teams to enable the right products to be delivered to our consumers. There are select people in an organization you can trust to carry the full responsibility of the product management lifecycle, and Tara is one of those individuals. I would highly recommend her."
Raghu Polavarapu, Former VP, Digital Operations (TBS, TNT, & TCM) at Turner Broadcasting System, Inc.
“Follow your passion. Whatever you’re doing, do your best at all times and make it as correct as possible. Work as if someone is watching you. Then you’ll be prepared when an opportunity presents itself. And you’ll have the answers.”